Updated buyer note: The product examples in this continuation are historical signals, not guaranteed winners. Confirm today’s search demand, landed cost, and fulfillment requirements before launching.
Continued from the previous article about the best selling products online in 2022
7. Pet Luggage and Accessories
Global Order Growth (YoY): 1,520%
Top Country: Sweden
Over the past few months, we have seen a dramatic increase in the trend of pet kennels and accessories on the Shopify platform. This product trend continues to grow in popularity as people travel with their pets again. The pet bag market is expected to be worth $851.5 million by 2028, with a Compound Annual Growth Rate (CAGR) of 3.95% between 2021 and 2028.
There are many pet kits available for sale with sufficient monthly searches. The term “pet kits” has 49,500 monthly searches. Other long-tail keywords include
Pet bags backpacks: 8,100 monthly searches
Car dog pet kits: 8,100 monthly searches
Airline pet kits: 6,600 monthly searches
Small pet bags: 4,400 monthly searches
Cat kits: 2,900 monthly searches
You can promote these items in many ways.
Cross-selling with other pet products or companies
Start a pet care blog
Sponsoring pet shelters or events
Offer a price match guarantee
Share user-generated content on social media
You may need to explore social media and Google Shopping Ads to drive traffic to your website and drive year-round.
(left one 11.3usd China wholesale price, right one 23.5usd)
8. Curtains and curtain rings
Global Order Growth (YoY): 1,046%
Top Country: Netherlands
Sales of drapery rings have been on the rise in recent months. People are spending more time at home and working on home improvement projects.
The term “curtain rings” has a monthly search volume of 22,200. you can also use SEO tactics to target a number of variations, including
Curtain rings with clips: 9,900 monthly searches
Shower curtain rings: 9,900 monthly searches
Wooden curtain rings: 3,600 monthly searches
Curtain hole rings: 2,900 monthly searches
To market curtain rings, you can create a blog, share home improvement and DIY tips, and link to your products. Then target your blog traffic with retargeting ads on Facebook or Google.
You need to target Google Shopping ads for keywords like “curtain rings without clips” or “decorative curtain rings with clips”. This will attract customers who already know what they want. If your product is in front of them, they are more likely to buy from your e-commerce store.
(left one with clip 0.07usd China wholesale price, right wood one 0.65usd)
9. DJ equipment
Global Order Growth (YoY): 741%
Top Country: Netherlands
DJ systems are one of those random hot products that become popular every few years and can bring in significant profits when the trend is hot. In this case, projectors are in the spotlight in 2017 and 2019, respectively, and will become popular again in 2020, according to Keywords Everywhere’s trend data.
The term “DJ equipment for sale” has a monthly search volume of about 4,400. people are also narrowing their searches by type, with phrases such as “newbie DJ system” and “DJ equipment kit” These popular products offer you plenty of opportunities to sell accessories, such as high-end DJ mixers, and resell controllers from popular brands like Numark and Pioneer.
(both are 32usd China wholesale cost)
10. Measuring cups and spoons
Global Order Growth (YoY): 758%
Top Country: Sweden
One of the most popular products to emerge recently is measuring cups and spoons. The kitchen utensils market has grown at a CAGA of 4.25% over the past few years. Major brands are launching new products such as measuring cups and spoons in different materials and styles.
The search term “measuring cups” has 201,000 monthly searches, while the related terms “measuring cup sets” has 4,400 monthly searches and “baking measuring cups” has 4. 400 monthly searches, 400 per month.
In addition, the monthly search volume for “measuring spoons” was 60,500, and the monthly search volume for the terms “gram measuring spoons” and “plastic measuring spoons” was 1,600 and 1,000, respectively.
This proves that measuring cups and spoons can be a profitable online business. There are also many types available for sale, which provides plenty of opportunities for you to expand your product line with new products.
Start by narrowing down the types of measuring cups and spoons you want to sell – plastic, brass, gold, wood, one-of-a-kind, etc. Then promote your products in popular roundups and gift guides. You can contact publications online and ask them to backlink from their articles to the products on your site. (People are more likely to buy a product when they come to your site through an external blog post rather than an ad.) Next, to win back sales, place retargeting ads targeting people who viewed the product but didn’t buy it.
Another option is to place search-based Google Shopping ads. You can target ads to people who search for specific keywords like “magnetic scoop” to drive sales.
(left 5 pcs set 2.4usd, right one 3.9usd for 8 pcs set)
11. Shampoo
Global Order Growth (YoY): 764%
Top Country: Sweden
Another product that has suddenly emerged as a hit recently is shampoo. Similar to other personal care products, demand for shampoo saw a decline in 2020, with brands such as P&G seeing a 1% drop in sales from 2019.
As part of the $94 billion haircare market, shampoo makes a comeback at the end of 2021 and continues through early 2022 with amazing growth in global orders on Shopify stores.
You can sell many types of shampoos: the
2-in-1 shampoos
Anti-dandruff shampoos
Children’s shampoos
Growing awareness of the effects of harmful chemicals and increasing celebrity endorsements have shifted demand to organic and natural products, as well as small-size travel sizes.
Keywords Everywhere’s trending data shows the following search volumes.
Shampoo: 673,000 per month
Dry shampoo: 165,000 per month
Anti-dandruff shampoo: 74,000 per month
Shampoo is traditionally one of those products that are easy to sell. However, there are many interesting ways to market shampoo to your target audience.
Engage them directly through Instagram ads
Build partnerships with Instagrammers and bloggers
Leverage unique packaging and out-of-the-box experiences
Create powerful shampoo ads
Develop precise and powerful shampoo branding efforts
Shampoos are not subject to seasonal fluctuations, so if you’re looking for year-round product trends, this market could be a hit. You can also target high-intent keywords like “organic shampoo for hair loss” with Google Shopping ads for direct sales.
12. Mouse Pads
Global Order Growth Rate (YoY): 580%
Hot Country: France
If you’ve used a computer before, you should be familiar with mouse pads. The new crown epidemic is fueling this trend, as more and more people work from home and spend more time online. Mousepads keep your mouse, and the surface you use it on, from wearing out.
These pads vary according to personal preference. The feel and glide are subjective, and people may be looking for specific types, such as large pads or pads with built-in chargers, or cheaper pads.
Trending data from Keywords Everywhere shows the following search volumes.
Mousepads: 823,000 monthly searches
Gaming mouse pads: 90,500 monthly searches
Custom mouse pads: 49,500 monthly searches
Large mouse pads: 18,100 monthly searches
To market this best-selling item, you need to really know your audience. Each segment has different preferences. Decide: Do you want to target gamers? Or home office entrepreneurs?
Demonstrate scenarios where mouse pads can be used. For example, you could run a contest where customers post photos of their computer configurations. Or take posed photos of mouse pads in relevant scenarios, post them on social media and use them in ads. Working with online celebrities is also a great way to promote mouse pads and show them to new potential buyers. Promoting this popular product through Google Ads may be profitable by targeting the city where your audience lives.
(left flashlight one 4.5usd 30*80cm, right one 1.3usd 30*60cm)
These are some of the best-selling items online in 2022, but as a new startup or experienced online owner, finding quality products is only part of the equation when it comes to choosing products. The core secret is how to market them. May this post bring you inspiration and inspiration.
Turn ideas into a test order
Before scaling, document MOQ and negotiation terms and set a quality-control plan.
